All recoveries

Implementation recovery

Shake That Weight GTM & Data Layer Setup: conversions started counting again

Shake That Weight needed a robust tag-management framework and a structured data layer to capture every key user interaction. Over 14 billed hours at $110/hr, we audited their existing setup, built a custom JavaScript data layer, configured both web and server GTM containers, and handed over a self-maintainable analytics architecture.

280 daysJan 9, 2024Standard
Start 7-day trial
Shake That Weight GTM & Data Layer Setup after recovery

What was broken

  • No structured data layer to capture granular interactions
  • Existing GTM setup was fragmented and undocumented
  • Client had no server-side container for privacy-safe tracking

What we rebuilt

  1. 01Designed and implemented a custom JS data layer schema
  2. 02Migrated all tags into a unified GTM workspace
  3. 03Deployed and validated a GTM server container for improved data integrity

What started working again

  • Full event coverage achieved in just 14 billed hours
  • Granular user interactions now available for analysis
  • Client equipped with self-maintainable GTM architecture
“Excellent experience with Shahzada. He is very knowledgably in all areas of tracking and analytics; I would highly recommend him.”
Matthew CooperM

Matthew Cooper

Business Owner

Delivery path

  1. 01

    Audit & Access Provisioning

    Secured GTM account access and audited existing tag setup

  2. 02

    Data Layer Development

    Built and deployed a custom JavaScript data layer for all key events

  3. 03

    Server-Side GTM Configuration

    Configured GTM server container for enhanced data integrity and privacy

  4. 04

    Testing & Handover

    Validated event accuracy end-to-end and trained the client

Stop another blind week

Phone ringing. Meta empty. Path clear after we name the restriction.

Start 7-day trial