Crisper.io
App branding
Crisper.io
Purpose of the application: Crisper.io
Crisper.io is a software application that helps advertisers and agencies recover accurate conversion tracking. Customers use it to capture conversion events from their websites, then send those events to ad platforms so campaigns can optimize on complete data.
The product provides a dashboard to configure tracking domains, install a tracking script, connect destinations such as Meta, Google Ads, and Google Analytics 4, and confirm that conversion events are delivered.
What the product does
- Recovers first-party conversion signal with server-side tracking
- Connects storefronts and marketing sites to ad destinations such as Meta, Google Ads, and Google Analytics 4
- Enriches events with available customer and attribution data so platforms can optimize more accurately
- Provides a dashboard to configure integrations, domains, and tracking scripts without writing code
Why Crisper requests Google account access
When you choose Connect Google Analytics or Connect Google Ads inside Crisper, we ask Google for permission so we can:
- List GA4 properties and measurement streams you already own, then create or attach Measurement Protocol API secrets needed to send server-side events
- List Google Ads accounts and conversion actions you already own, then create or map Crisper conversion actions used for offline / server-side conversion upload
- Read your Google account email so the connected integration is labeled correctly in your Crisper workspace
We only use this access to configure and send conversion data for the Google properties and Ads accounts you select. We do not sell Google account data. Details are in our Privacy Policy.
Who it is for
E-commerce and lead-generation advertisers, including health, wellness, finance, and Meta-restricted accounts, plus agencies that manage those accounts.